UPDATED MAY 3 2015
As you know, Verizon Communications had James Earl Jones as their service spokesperson, but Rutger Hauer would be anchored with us in a much more powerful, artistic way. He has several charities through which he supports young filmmakers and actors, and he has a deep artistic foundation. Thus, we have offered a multi-million dollar package for the campaign and the sponsorships, whereby we will give him all artistic freedom.
Now you may ask, “why Rutger Hauer and not Brad Pitt?” Well, first of all, I know Rutger personally since 2006/2007. I first met him nearby our investment firm’s Park Avenue (NYC) offices where he was shooting a scene. Second, we don’t want just another campaign. We want to contribute to art and artists, and Rutger is passionate about that – in fact, it was his idea. Third, Rutger Hauer is of Dutch origin; he is seen by the Dutch population as among the most successful “export products” from the Netherlands, where we have a project going on.
For Rutger’s current involvement, please search his name in the “Blueprint“.
Below are some 2007 pictures of Rutger, my two brothers, and me. We met up in Schiphol, the Netherlands where he was on his way to Venice. (I am the one in the grey suit. I lost weight since! Thank goodness)